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Posts Tagged ‘social media success’

The Dangers of Social Media Success:

How to overload your server with Twitter traffic.

social media marketing successNot all problems are created equal. Last week our brand new Auckland-based server crashed. Normally this would be a bad thing, especially for a small kiwi IT company, but the team at IT Itch (especially the social media marketing team) are still grinning like Cheshire cats from achieving the feat.

You see, our server didn’t crash from dodgy hardware or from programming errors. No, no, no. Nor did it crash from incorrect configuration. Our IT geeks had recently huddled into a chrysalis in a trance-like state for days on end, configuring a new server codenamed “Butterfly”. When the boffins resurfaced, they proclaimed:


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